Executive ASSISTED LIVING
PUBLISHED BY THE ASSISTED LIVING FEDERATION OF AMERICA
May/June 2009
10;Best;of;the;Best
Innovations in senior living win
national acclaim and raise the
bar of operational excellence.
Check out this year’s Best of the
Best Award recipients for some
great ideas.
22 Software’s Bottom Line
Tight economic times mean vendors
must shelf big technology packages
and focus on products that cater to
specific provider needs.
28 Certifiably Green
Assisted living’s path to LEED
certification has been blazed by
a community in south Chicago.
Providers can take notes from this
ground-breaking experience.
32 Virtual Tracking
Nine strategies streamline online
marketing efforts and deliver the
data companies need to predict their
prospects’ next steps.
36 Wind in Your Sales
New research specific to the
senior living sector pinpoints the
management behaviors that can make
or break a company’s sales efforts.
40 Senior Living Standouts
Five award-winning individuals set
a new standard in the industry for
professionalism and commitment.