Capacity
to Care
The aging U.S. population increasingly needs assisted living
services—recession or not. Here are seven strategies, gleaned
from industry veterans, to meet immediate market needs and
maximize occupancy for the long term.
By Anya Martin
When home sALes sLo Wed And the stock mArket pLummeted in 2008, senior Living took A move-in hit Like every other reAL-estAte sector. But As the dust BegAn to cLeAr in spring 2009—And the
need for Assisted Living services remAined steAdy—
occupAncies in mAny commu-nities creeped up WArd As seniors And their fAmiLies couLd onLy postpone the
move for so Long.
